Abstract:
Sustainability in business, refers to carry on business without negatively impacting the environment community or a society as a whole. Organisations would look attheir staff and management structures to ensure gender equality and reduced inequalities. In order to maintain responsible consumption, they would need to ensure that their supply chain supports environmental goals. Such as climatic action, life below water and life on land. This means that strategy is formulated and executed so that the needs of the firm, its stakeholders are met today, while protecting, sustaining and enhancing the natural resources that will be needed in future. There are numerous studies in the field where need for Sustainable development &role of a business in this respect has been enlightened Some other Studies tried to focus Sustainable Development Agenda of the UN and a very few articles considered the comprehensive impact of our worthy Planet. Under this article,we will try to observe which business Strategy will perform more effectively for sustainable development and improve the living conditional for mankind. The data on sustainable development and its application in formulation of business strategy will be collected from different sustainable development agenda of the UN conferences, encyclopaedia of the UN Sustainable Development goals and from the various Published secondary sources. Simple statistical tools are to be used in making conclusions. Policy Prescriptions will be offered so as to make sustainable business Strategy more effective in the universe