dc.contributor.author | Joshi, Manthan | |
dc.date.accessioned | 2025-01-02T06:23:24Z | |
dc.date.available | 2025-01-02T06:23:24Z | |
dc.date.issued | 2022-06 | |
dc.identifier.issn | 2249-555X | |
dc.identifier.uri | http://10.9.150.37:8080/dspace//handle/atmiyauni/2253 | |
dc.language.iso | en | en_US |
dc.publisher | Indian Journal of Applied Research | en_US |
dc.subject | Brand, Brand Loyalty | en_US |
dc.subject | Loyalty Programs | en_US |
dc.subject | Review of Literature | en_US |
dc.title | Brand, Brand Loyalty, and Loyalty Programs - A Systematic Review of Existing Research Literature | en_US |
dc.type | Article | en_US |