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01. Department of BBA And BBA(Honor)

01. Department of BBA And BBA(Honor)

 

Collection of BBA And BBA(Honor) Department Research Publications

Sub-communities within this community

Recent Submissions

  • A review article on evolution and income of selected public sector banks in India 
    Joshi, Alpa; Vyas, Vijay (Asia Pacific Journal of Marketing & Management Review, 2015-05)
    In response to raising number of banks in India, the study seeks to contribute to the debate relating to public sector banks in Indian context. The stakes in the study are quite high and the study need to be informed ...
  • Rural mobile phone market – A way forward 
    Erda, Chirag (Educare International Journal of Commerce and Management, 2017-01)
    Indian rural market is emerging market with huge opportunities of course with certain serious challenges. Kashyap (2012, p. 24) has mentioned that rural India is changing. There is a change in the Indian rural economy ...